Be Golden. It’s the OU rallying cry that resonates beyond campus. At Oakland University, it’s at the core of who we are. It’s the standard of excellence for which we strive. It’s an attitude, an approach, a way of thinking and doing things that is distinctively OU.
What does it mean to be golden? Whether it’s students, staff, faculty or alumni, we set the bar high and never quit. We believe in ourselves. We kick convention to the curb with new perspectives and unique approaches. We ignite our spark to set the world aflame.
The Be Golden campaign celebrates our shining accomplishments. We strive to incorporate a “golden tone” in OU’s storytelling and marketing to proudly highlight who we are. Our achievements, our paths, our talents and our diversity come together to burnish OU’s reputation - because when OU shines, we all do.
By Being Golden, we proudly proclaim:
